The Web Analytic Maturity Model For The Website - 1119 Words

We designed website named as yoga4fitlife and every yoga pose and information is carefully selected from various resources. Website offers the more efficient, satisfying, and user-friendly experience for the user. Interactive design is the best way to increase the quality of user experience. We used Go Daddy’s Website builder tool for designing the website and Search Engine Optimization for improving the website. The Web Analytics Framework A. Identifying Key Performance Indicators Metrics which captures the counts and ratios infused with business strategy Examples: Conversion rate, average order value, task completion rate. B. The Web Analytics Maturity Model: Implementing Web Analytics metrics Tools: This will enable to develop†¦show more content†¦Ã¢â‚¬ ¢ Lacking Responsive feature - The website was not responsive with all virtual of a display, that is it is not compatible with different display sizes. Website was lacking â€Å"One framework, every device† feature. †¢ Lacking photographic or background images - Website was not featuring photographic or background images and studies have proven that photos have a better chance of engaging your visitors. †¢ Direct link from the homepage: Users will remember articles, products, or promotions that were advertised prominently on the homepage, but they wont know how to track them once you move inside the site. To help users locate key items, a short list of recent features should be mentioned on the homepage supplemented with a link to a permanent archive of all other homepage features. B. Site Complexity: †¢ Complex Navigation - Website needed consolidation of the categories as the user interface was making it difficult to navigate. The website was less productive and users have had to spend a lot of time searching the links which should be readily available. †¢ Clarity - The interface can avoid ambiguity by making everything clear through language, metaphors and hierarchy for visual elements. Also, the site was having a lot of free space which can be occupied by the other useful information. C. Not Enough Content – Website was lacking in the content or features to attract the visitors. APPROACH The website ought toShow MoreRelatedWeb Analytics Maturity Model : Implementation And Search Engine Optimization For Improving The Website Essay1167 Words   |  5 PagesINTRODUCTION We designed website named as Pet Breed Hub and everything we do is for the love of pets, website provides the required information about pets. Website offers the more efficient, satisfying, and user-friendly experience for the user. Interactive design is the best way to increase the quality of user experience. 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